His relationship with makeup icon Kylie Jenner provided consistent buzz around his name. Please check your email for further instructions. The Travis Scott Meal contains three of Travis Scott’s favourite items from the menu for just $6 (£4.65). The meal does not contain anything new to McDonald’s menu. According to McDonald’s employees, they have sold “quite a lot” of Travis Scott meals and they have been quite busy. Along with the burger, diners enjoy an order of medium fries, a side of barbeque sauce, and a large cup of Sprite. Nah, it’s also got shredded lettuce and crispy bacon because that’s how Cactus Jack likes it (straight up! “It’s lit!” yells a Travis Scott action figure at the end of a McDonald’s commercial. As someone who doesn’t like onions, lettuce, ketchup, mustard, or American cheese, I was pessimistic going into the Travis Scott burger experience. This is the official recipe that is used by all McDonald's stores across the globe. Is the Travis Scott burger not available in your country? One Response to “The Travis Scott burger: overhyped, underwhelming, but not that bad”. McDonald’s gets more popular with teens and 20-somethings while also having the walk around with Travis Scott merch adorned with the Golden Arches. The fortnite guy that got a burger. Next to an over glorified, silver platter style photo of the burger, the description continues, “We recommend getting the whole Travis Scott Meal, because honestly… it slaps.” McDonald’s, we applaud your creativity, but could you be more cringe?Â. Make it for yourself at home in a couple minutes. However, Scott’s music is so well-known that his influence transcends demographics with fans of pop, electronic, and R&B listening to his cuts. The Travis Scott burger has become a huge hit among the fans on the rapper. His iconic ad-libs are heard throughout the commercial, which includes his signature Travis Scott action figure. If you didn’t know already, Rapper Travis Scott is a pretty big fan of McDonald’s, and he’s collaborated with the fast-food chain to bring out his own burger meal, inspired by his go-to order. Picking up the burger for the initial bite didn’t change my mind. US NEWS. The toppings fell out immediately, and my Travis Scott burger was soon missing pickles and the majority of its lettuce. On a scale of one to 10, I’d give the Travis Scott burger a solid seven. There was a nice division of flavors between the burger and bacon, the tang of the pickles, mustard and ketchup and the texture change with the lettuce and tomato. McDonald’s and rap artist Travis Scott have recently collaborated to create “The Travis Scott” meal. Plus, McDonald’s has been trending downward since 2013, so this is a crucial opportunity to engage the younger customers who can generate revenue for years down the road. Moreover, the burger has pickles, onions, shredded lettuce and has mustard and ketchup. A character of Scott appeared on the Fortnite map and towered over the players, performing several songs complete with special effects, a miniature Astroworld planet boasting speakers, colorful explosions, and millions of players dancing along to the songs in-game. The Travis Scott burger was better than expected. As Scott’s value as a brand rises, his influence could seemingly sell anything. Celebrities endorse countless products every day, so what makes it unique? Along with the meal, Scott and McDonald’s collaborated on a merch line consisting of over 100!!! Named after the artist, the meal consists of a quarter-pounder with the addition of bacon and lettuce. Are you wondering, “What is the Travis Scott burger”? December 14LUP: Slowly but surely pushing for more LGBT+ support on campus, December 10Linfield becomes Oregon’s first college with honor society for first-gen students, December 4“Bly Manor” is the weird cousin of “Hill House”, The student news site of Linfield University, Emma Olson, Emma Inge, and Alexandra FellerOctober 11, 2020. His music appeals to both rap fans and pop music fans. Emma Inge’s take: The burger that sorta lives up to the hype.Â, After not going to McDonald’s for several years, I was definitely sceptical on the quality of the burger. Olson, opinions editor at The Review, piqued our interests when she read the description of the burger assumingly written by Ronald McDonald himself.Â. He also drapes thousands of McDonald’s employees in his merch. The Travis Scott was a pleasant surprise for a McDonald’s burger, with much more than the common two-bite cheeseburger. I like the occasional hamburger, but they are not really my go to (more of a veggie burger kind of gal). All of the merch has Cactus Jack (his record label and brand) branding on it. The Travis Scott Meal is paired with a Sprite and fries. On the day of the launch, Travis Scott showed up at a California McDonald’s location and went on Instagram live to promote the special. This recipe tastes identical to the one sold at McDonald's. At the end of the day, though, it is just a fast food hamburger. The video shows Scott surrounded by hundreds of fans cheering and yelling while waiting in line to get their hands on the coveted burger. The new Travis Scott meal at McDonald’s is here and is causing quite the stir online. Scott already has a Nike line, a cereal, a videogame concert, and a McDonald’s collaboration under his belt, only time will tell what is next for Cactus Jack. The meal also comes with medium fries, a side of barbeque sauce, and a medium Sprite. On the surface, this promotion seems like nothing special to many. (Guy in car) *Plays sicko mode* (Worker) So the Travis Scott Burger (Guy in car) The guy from fortnite that got his own burger yes So, staff members Alexandra Feller, Emma Olson and Emma Inge decided to taste test it at our local McMinnville McDonalds while listening to “Goosebumps” by Travis Scott on repeat. Originally, I had the burger rated as a 7, but after the meal I reconsidered. Official newsletter of The Innovation Take a look, 52-yr Old Strategy Framework To Help Achieve Writing Success, Philip Morris: How Virginia Slims Targeted Women to Sell Cigarettes, The immersive retail experience is getting in the way of the purchase, How Morality Influences Consumers’ Personal Choice, Tips to Avoid being Scammed by Fake Offers on Black Friday, Inside vs. Outside Sales: The Rise of Remote Selling, Why Age Is Just A Number, Especially When It Comes to Influence. Travis Scott and McDonald’s have partnered on what may be one of the most complete and compelling marketing campaigns of 2020. So, with the inertia Scott had going for him after the Fortnite event, he turns to a collaboration with McDonald’s and continues staying relevant. While this was something I personally appreciated, those who enjoy condiments might be disappointed. Travis Scott Burger refers to a series of memes and jokes about the "Travis Scott Meal" (also referred to as the "Cactus Jack meal"), a promotion by the fast-food restaurant McDonald's endorsed by rapper Travis Scott. Rapper Travis Scott loves Mickey D’s so much that the fast food restaurant is naming a burger in his honor. Emma Olson’s take: The burger is greater than the sum of its parts. The video was live-streamed to over 250K people and generated online buzz that continues even a week after its release. Scott has been in the public eye for years. The fast food emporium has teamed up with Texan rapper Travis Scott … LUP: Slowly but surely pushing for more LGBT+ support on campus, Linfield becomes Oregon’s first college with honor society for first-gen students, “Bly Manor” is the weird cousin of “Hill House”, Layton on Nice article…I better get me one of these travis Scott burgers. I was pleasantly surprised to discover that the Travis Scott burger actually tasted pretty good.Â. The burger was good enough that I would maybe consider getting it again. Travis Scott continues to grow himself as more than just an artist by making himself someone who can be easily marketed and easily turn a profit for the company. We promise not to spam you. So busy that many franchisees of McDonald’s locations can’t keep up with the demand. So, the bar was low— I just wanted to eat. The Travis Scott burger was better than expected. In an interview with Business Insider, the head of McDonald’s National Advertising Fund said, “It was worth the risk [to partner with Scott] for McDonald’s to stay culturally relevant… The chain knew how excited restaurant employees would be about the deal.”, This sends an interesting message about McDonalds’ popularity. News of the Travis Scott burger came out at the beginning of September and the internet immediately started buzzing. The beef didn’t have the rubbery texture one usually expects from a McDonald’s burger. If you want a picture to show with your comment, go get a gravatar. The Travis Burger is a ¼ lb beef burger with two slices of melted cheese. Travis Scott, a.k.a. Alexandra Feller’s take: It seems like just a burger…, Disclaimer, I went into the taste test really hungry. With all of the meat processing plant closures, they had to look elsewhere to get their precious beef for the ever so hungry American. Travis Scott Can Turn a Burger Order Into a Grail. The Travis Scott was a pleasant surprise for a McDonald’s burger, with much more than the common two-bite cheeseburger. . The official vote: 5.5. News of the Travis Scott burger came out … If he calls himself Cactus Jack, shouldn’t he be partnering with Jack in the Box? However, after the first bite, I was pleasantly surprised. After trying the burger, it was nothing special. No worries! However, it wasn’t necessarily. They needed a new supplier. In essence, The Travis Scott Burger is a quarter pounder containing 100% fresh beef burger, containing two slices of melted cheese, sauces (mustard & ketchup), pickles, onions and shredded lettuce. It’s all a multi million dollar misinformation campaign. Scott’s fan base is described as “Teens and 20-somethings”, typical for a rap artist. I like the occasional hamburger, but they are not … While the bacon wasn’t “crispy,” as the McDonald’s website promised, it still added an extra flavor that was certainly welcome. The Travis Scott burger is a Quarter Pounder with Cheese, three pieces of bacon, and crisp lettuce. The 29-year-old Houston rapper has collaborated with the fast-food giant for a … As a lot of you know Travis Scott and McDonalds came out with a new collaborative meal together just yesterday. … Further, customers will also get a barbeque sauce to dip. Travis Scott and McDonald’s have partnered on what may be one of the most complete and compelling marketing campaigns of 2020. the head of McDonald’s National Advertising Fund said, “It was worth the risk [to partner with Scott] for McDonald’s to stay culturally relevant… The chain knew how excited restaurant employees would be about the deal.”, At the end of the day, though, it is just a fast food hamburger. Travis Scott will debut his own McDonald's meal on Tuesday at restaurants across the United States.. Sign up to receive our top weekly stories. You can unsubscribe at any time. October 11th, 2020 7:35 pm. The Travis Scott meal will consist of a beef burger, medium fries and Sprite. On a scale of one to 10, I’d give the Travis Scott burger a solid seven. Maybe messages about health risks associated with fast food have motivated young people to find healthier alternatives, thus bringing the end of an era to America’s favorite fast food chain.Â, No, McDonald’s will always find a way to reel and hook impressionable audiences– it is wishful thinking to say the chain is going out of style.Â. The meal is made to replicate his order with menu items that are already available. The release of his highly anticipated album “Astroworld” was well accepted and receive high praise. He followed this album success with the Astroworld tour, grossing over $50 million with an immersive concert experience replicating the fantastical amusement park depicted in the album art. The fast food chain have a full meal that includes the burger, fries and a sprite and lets not forget the bbq dip. Alexandra Feller’s take: It seems like just a burger… Disclaimer, I went into the taste test really hungry. For just $6, the Cactus Jack — also Scott’s nickname and record label — is comprised of a Quarter Pounder with cheese, sizzling bacon and crisp lettuce, medium fries … This collaboration is mutually beneficial and could potentially open the door for more ambitious celebrity collaborations in the future. The merch line consists of typical items such as tee shirts and shorts as well as more interesting items like a chicken nugget body pillow, each selling for over $100 per item. The Travis Scott Burger is trending on TikTok with over 49.7 million views, and The Linfield Review staffers couldn’t help themselves from seeing what all the hype is about. In McDonald’s first celebrity menu collaboration since Michael Jordan, the fast-food giant ‘created’ a new meal with Travis. The Travis Scott Burger is a Quarter Pounder with Cheese, done "Travis Style" which includes all of his favorite toppings; two slices of cheese, bacon, lettuce, pickles, and onions on a sesame bun. After all, the Travis Scott burger definitely caught our attention. We tried it, and it didn't sit well. The meal will also be served with medium fries and a cold drink along with the beef burger. By Cam Wol f. September 9, 2020. The new meal has taken the internet and McDonald’s storefronts by storm. We called 66 McDonald’s to learn how Scott’s new collab with the fast food icon is going over. It was just a regular burger with the hype of Travis Scott’s name attached to it. Scott’s branding covers every inch of this promotion. )” The Review can neither confirm nor deny that Mr. McDonald wrote this description, but we prefer to read it in his clown voice. Rapper Travis Scott is the first since Michael Jordan to have a meal named after him at McDonald's. The burger contains 2 slices of melted cheese, ketchup, mustard, pickles, onions and shredded lettuce. It will be the first time in 30 years that … However, actually eating the burger was another story. Are you wondering, “Will the meal have a Travis … These jokes focus on the look of the burger and the potential buyers of the "Cactus Jack," particularly young white boys in Supreme clothing. Travis Scott Meal: How the McDonald’s burger collaboration spawned a TikTok meme – and if the deal could come to the UK The ‘Travis Scott Meal’ is … So, the bar was low— I just wanted to eat. From the description, we can tell that McDonald’s is trying to target their younger audiences, but their attempts to be relatable do not translate. What is the Travis Scott meal at McDonald’s? While McDonald’s and Scott produced a TV commercial for the promotion, a majority of its traction was built online with Scott’s core fans. Thanks for subscribing! Grammy-nominee Travis Scott is a US-based rapper, singer and record producer. Even McDonald’s official website appeals to Travis fans. I have a theory about the Travis Scott burger. Employees were given Travis merch to wear while working, which generated even more hype for his merch line when it dropped. His aesthetic and branding has been proven time and time again to be recognizable, marketable, and appeal heavily to the target audience. The question still remains: out of all the famous celebrities, why Travis Scott? We recommend getting the whole Travis Scott Meal, because honestly…it slaps.” -mcdonalds.com. Although I like almost any type of food, after reading the amenities included in the burger, I was convinced that it was going to be a gut bomb.Â. The Travis Scott McDonald’s meal deal comprises a Quarter Pounder with cheese, bacon and lettuce, fries with BBQ sauce and a Sprite. 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